A PROMINENT estate agent celebrating a landmark anniversary is heading for record-breaking awards success.
Williams Estates has handed over the keys to thousands of doors across North Wales over the last 21 years.
Director Jason Williams launched the company at the turn of the century and has grown it strategically from one employee and one office to 25 staff across seven sites in Denbigh, Mold, Rhyl, Ruthin, Holywell, Prestatyn and Rhuddlan.
Having taken on six new Welsh-speaking employees in past months the 51 year-old is laying the foundations for a bright future.
“We have grown through the pandemic and expanded our workforce, which is an achievement given the challenges all sectors have faced since the onset of Covid-19,” said Jason, who is married to Emma and has three children, Harry, Rory, and Nathan.
“But we have done so sustainably, as before, and are now focused on making ourselves even better, rather than bigger.
“That means improving by 10-20%, which will make us even more efficient and meet the huge demand we have for our services at present. We have set the benchmark high, but you can always aim higher.”
He added: “Like many firms we had to quickly pivot in the pandemic but long-term the changes we made, including video tours, online forms for tenants and vendors to complete remotely and virtual conferencing, will only make us more efficient and accessible.”
Williams Estates is hoping to win Gold for Wales Estate Agent of the Year for the ninth time in succession at the prestigious ESTAS Awards ceremony in London this Friday (Oct 22).
And having developed the lettings side of the group to management of more than 400 properties, Jason – a former President of the North Wales, South Cheshire, and Merseyside branch of the National Association of Estate Agents – says life has never been busier.
“When I opened our first office in Denbigh it was just me and a commitment to being a family-orientated business offering that personal touch and never forgetting that the customer is always number one,” he added.
“I’ve never strayed from that ethos and am now joined by a fantastic team who share that belief.
“We’ve grown together – as people and as a company – and I am so proud of what Williams Estates has become, and our place in the sector.
“To win awards is a huge honour, and we are delighted to again be a finalist at the ESTAS, but for me seeing the joy on the faces of a family when they get the keys to their new home is unsurpassable.
“That’s what has kept us at the forefront of this industry and why we are determined to stay there for another 21 years and beyond.”
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