Ineos plan to build between 25,000-30,000 of the vehicles annually for drivers of high-spec double-cab pickups and the models will be priced similarly. But it has also said it will use BMW sourced engines for its new model which has the working name of Projekt Grenadier.
The still unnamed Ineos car would mostly be bought by those who need its off-road and towing ability, rather than leisure users, Heilmann said. It will feature a steel ladder chassis with aluminium five-door body and straight sides, reminiscent of early Jeep and Land Rover models.
Unused space within Ford’s engine factory in Bridgend, south Wales, is one of the UK possibilities, the company said. Portugal has also been reported as a potential production location.
“I don’t think it matters that it’s in UK, but it is the heart of the story. We are a UK manufacturing company,” Heilmann said.
The company plans to build the SUV itself rather than out-sourcing it. The car will be launched in Europe, Australia and Africa first, while U.S. sales will follow.